Implementation Is Where The Promise Becomes The Experience

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About Us

Bell & Blueprint was created to close the gap between a strong idea and a program that works in the real world. We bring practical operating experience, family-first design and hands on implementation support to education programs and organizations.

  • We work beyond the blueprint. A policy can create an opportunity. An operating model determines whether families can use it.

    The most consequential implementation decisions often happen after legislation is passed. Bell and Blueprint helps partners make decisions deliberately. We identify risks early, translate strategy into practical systems and stay close enough to the work to help solve the challenges that emerge.

  • The family experience is the measure of implementation.

    We believe successful implementation should make education opportunities easy to understand, simple to access and dependable over time. That means designing around the real experience of families while building the operational controls, infrastructure and capacity required for long-term success.

    When families have a clear and trustworthy experience, participation grows, confidence strengthens and programs are better positioned to endure.

  • Informed by firsthand experience.

    Our team understand implementation from the inside. We have helped launch, administer, evaluate and strengthen education programs while working alongside government leaders, program operators, technology providers, schools and families.

    That experience allows us to see the issues that conventional consulting engagements often miss. We understand where implementation breaks down, which early decisions create long-term consequences and what it takes to move from recommendations to results.

    Let’s build what comes next: If you are moving from policy to launch, developing a new organizations or reconsidering how education funding should work, we would welcome the conversation.

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Heidie Nesset

Vice President, Implementation

Heidie Nesset is an experienced strategist and operator who turns education-freedom policy into real-world, working solutions for families. As Vice President of Implementation for Bell & Blueprint, she leads a national capability that brings newly enacted laws to life in the regulatory sphere, building effective customer-support operations and ensuring pragmatic compliance that protect program integrity without burdensome red tape for families.

For more than a decade, Nesset has designed, launched, and improved education initiatives in Florida, West Virginia, Georgia, Louisiana, Illinois, and Alabama, while advising efforts in states such as Utah, Wyoming, Arkansas, and North Carolina. At Step Up For Students, she stood up West Virginia’s historic Hope Scholarship Program, drove customer-experience and operational improvements across Florida’s Family Empowerment Scholarship, and oversaw the development of a user platform projected to serve more than one million users. At Arete Scholars, she expanded tax-credit scholarships in Georgia and Louisiana – partnering with corporations, foundations, and providers to fundraise, maintain compliance, and engage participants. 

Known for cross-functional leadership and her agile approach, Nesset brings product, policy, and operations under one roof to deliver results so programs are easy to sign up for and easy to use for families. She holds bachelor’s and master’s degrees from Florida State University, with additional professional study at Cornell and the University of Notre Dame. Residing in Metro-Atlanta with her family, Heidie continues to be a driving force in shaping impactful education policies and opportunities for children.

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A⁠i⁠den Flem⁠i⁠ng

Deputy Director of Policy Operations

Aiden Fleming is the Deputy Director of Policy Operations for Bell & Blueprint. Prior to this role, he served for thirteen years in executive leadership for the State of Arizona. Aiden’s experience includes program development, bill drafting, lobbying, policy development, grant oversight, communications and marketing, budget development, and public records law.

During his time at the Arizona Department of Education, Aiden worked primarily on school choice issues, including open enrollment, dual-language immersion, and Education Savings Accounts (Empowerment Scholarship Accounts), becoming the first director of any such program in the country.

Aiden lives with his wife and son in Leander, Texas. He is a graduate of Arizona State University and has a law degree from the University of Arizona.

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Kyle Morin

Senior Manager, Implementation

Kyle Morin is senior manager, implementation, for yes. every kid. foundation. Prior to this role, he served as an administrative consultant for charter schools at the Iowa Department of Education, where he supported the implementation of Iowa’s charter school law, including reviewing charter school applications, advising the Iowa State Board of Education on charter school authorization, and serving as project director for Iowa’s Charter Schools Program (CSP) Grant.

Earlier in his career, Kyle served as a teacher and school administrator in Colorado and Taiwan and as an education policy resident with ExcelinEd. His professional experience includes school leadership, education policy, charter school policy and authorization, and policy implementation.

Kyle holds bachelor’s degrees in Elementary Education and History, with a minor in Leadership Studies, and a Master of Public Administration from the University of Colorado Denver. He has also completed additional studies at Adams State University and is an alumnus of the Education Reformers Academy Fellowship. Kyle lives in the Des Moines metropolitan area with his family.

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C. Tracie Canestrari

Senior Manager, Implementation

C. Tracie Canestrari is senior manager, implementation, for yes. every kid. foundation. She partners with program administrators to make education freedom easy, clear, and family-centric, translating policy and compliance requirements into systems that work for the families who use them. 

Before joining the foundation, Tracie spent several years in EdTech, where she led education savings account partnerships and operations, building the kind of program infrastructure and family-facing experience that turns policy into something families can actually navigate. Grounded in more than 20 years in education, including a decade as a teacher, team leader, and department chair in public schools, she brings a rare combination of policy fluency, operational rigor, and firsthand classroom experience to her work. 

Tracie holds a Master of Education in Educational Leadership from the University of New England and two Bachelor’s degrees from the University of Connecticut. She is passionate about removing barriers to learning through smart program design and partnerships that put families first.